Company: Old Mutual Limited
Location: Nairobi, Nairobi County, Kenya
Job Type: Full-time
About Us:
Old Mutual Limited is a premium pan-African financial services group with over 10,001 employees. For over 170 years, we have provided a broad spectrum of financial solutions to retail and corporate customers across key markets in 14 countries. Committed to improving lives, we invest in ways that create positive futures for individuals, families, communities, and society.
Job Description:
Position: Digital Marketing and Communications Specialist
Seniority Level: Entry Level
Industry: Financial Services
Employment Type: Full-time
Job Functions: Marketing, Sales
Qualifications And Skills:
- Bachelor’s degree in marketing, communications, Digital Marketing, or a related field. (Master’s degree is a plus)
- Proven experience in digital marketing with a focus on strategy development and implementation.
- Proven ability in content creation and writing skills.
- Excellent written and verbal communication skills.
- Strong understanding of SEO, SEM, social media, email marketing, and online advertising.
- Proficiency in digital analytics tools (Google Analytics, etc.) and a data-driven approach to decision-making.
- Excellent project management and organizational skills.
- Strong communication and interpersonal skills.
- Ability to adapt to a fast-paced and dynamic work environment.
Added Advantages:
- Master’s degree
- Creative design capability
- Experience in internal and external communications.
- Ability to leverage new technology for creative marketing communication and design.
Skills:
Campaign Development, Communication, Creative Design, Digital Marketing, Digital Strategy, Email Marketing, Marketing, SEO, SEM, Social Media Management, Social Media Marketing.
Education:
Bachelor’s degree (Master’s degree is a plus)
Closing Date: 30 January 2024
Job Responsibilities:
- Develop and implement comprehensive communication strategies aligning with organizational goals.
- Maintain a consistent brand voice and messaging across communication channels.
- Create high-quality written and visual content for press releases, newsletters, social media, and the organization’s website.
- Facilitate internal communication channels for effective information flow within the organization.
- Implement SEO strategies to improve website visibility and organic search rankings.
- Oversee digital marketing strategies, including social media, online advertising, and email campaigns.
- Monitor digital ad performance metrics, analyze data, and optimize campaigns for maximum ROI.
- Collaborate with cross-functional teams to align digital strategies with overall business objectives.
- Manage content on the company’s website for an optimal user experience.
- Stay abreast of industry trends, emerging technologies, and digital marketing best practices.
How to Apply:
Join Old Mutual in shaping Africa’s story! As a Digital Marketing and Communications Specialist, you’ll play a critical role in our online presence and success. If you’re innovative, analytical, and ready to lead digital initiatives, apply by 30 January 2024. Contribute to our growth and success with your strategic thinking and creative communication skills. Be part of a team that believes in the African opportunity. Apply today and let’s write Africa’s story together!
